销售预测教程

Sales Forecasting is the process of using the company’s sales records of the past years to predict the short-term or long-term performance in the future. This is one of the pillars of proper financial planning. As with any prediction-related process, risk and uncertainty are unavoidable in Sales Forecasting too. Hence, it’s considered good practice for forecasting teams to mention the degree of uncertainties in their forecast.

A Sales Territory is the customer demographic or the geographical area assigned for sales activity to either a salesperson or a sales team. In these cases, a sales manager generally assigns the territory among members of the sales team. Often retailers, franchisees and distributors operate under specific territories.

在本教程中，我们将详细探讨销售预测和领土规划如何有助于公司发展。

适合人员

本教程是为已经进入销售公司的人员设计的，并且预计将在销售人员的工作简介中工作。了解销售范围和预测将有助于他们制定一个现实的目标并了解其业务范围。

学习提醒

在进行本教程之前，您将了解销售记录以及如何在公司的财务计划中使用它们。如果您也了解公司的组织结构和工作模式的基础知识，这将是一个额外的好处。